01 · THE FIRST DRAFTLooks finished
Good visuals. Unanswered questions.
Which customers? What date range? Are refunds included? What counts as revenue?
THE ACCIDENTAL ANALYST · STEPHEN McDANIEL
Build Dashboards Executives Trust.
Claude can build the dashboard. You make it trustworthy.
Learn to ask better questions, verify the numbers, and create strategic, tactical, and operational dashboards that help people make confident decisions.
Free to watch. Subscribers also get the example data and finished dashboards.
WHY THE HUMAN JUDGMENT MATTERS
An impressive dashboard isn't necessarily a reliable one.
Claude speeds up the build. You still decide which question matters, whether the numbers are right, and what decision follows. That judgment is what executives are trusting.
02 · THE VERIFIED VIEWDecision-ready
Definitions checked. Context restored.
Clear metric definitions, comparable periods, verified calculations, and a decision the dashboard can support.
Illustrative example of the verification process.
AI suggests. Analyst decides.Choose the question · Check the evidence · Challenge the result · Communicate the decision
CLAUDE DASHBOARD DAILY · FREE
See the thinking behind the numbers.
Watch Stephen work through a real business question, from the obvious answer to the one that holds up. New builds land in the free Daily library.
Featured analysis: The $5M Netflix Mistake Most Data Analysts Still Make
Like the approach? The Daily library has more builds, and subscribers get the files.
THE COMPLETE METHOD
Confident Dashboards with Claude
Build Strategic, Tactical, and Operational Dashboards Executives Trust.
$399 founding price First 50 customers · then $499
The Daily shows the build. The course teaches the method behind it: define the business question, verify every critical number, and design the view each audience needs to act.
See the Course and Founding PriceCurriculum, FAQs, and enrollment details are on the course page.
PROFESSIONAL RECOMMENDATIONS
What senior leaders say about working with Stephen.
From colleagues and clients on Stephen's professional work. These are not reviews of the course.
“He combines strategic vision with hands-on expertise in data engineering, analytics, and data science.”
“Stephen had an immediate and substantial impact on our team.”
A METHOD WITH A HISTORY
Built on years of teaching people to question the numbers.
Tableau co-founder and Turing Award recipient Pat Hanrahan built part of his Tableau Conference keynote around The Accidental Analyst, and said the book changed how he thought about analytics and influenced how he taught at Stanford. The same method now guides how Stephen works with AI.
Learn more about Stephen's background →WORK DIRECTLY WITH STEPHEN
Your decision. Your data. Focused expertise.
When the decision is too important for self-paced learning. Both options include the full course.
FOR INDIVIDUAL LEADERS
Private Executive Dashboard Intensive
$1,950
Two private 60-minute Zoom sessions focused on one important decision or dashboard challenge. Includes the complete course.
Request an Executive Intensive →FOR YOUR TEAM
Corporate Dashboard Training
From $5,000
Four live hours across two sessions using your team's approved data. Includes five attendees and the complete course for each.
Explore Team Training →YOUR NEXT STEP
Build dashboards you can defend.
Learn the complete method in the course, or start with the free Daily builds.