PRACTICAL AI + DATA · REAL-WORLD BUILDS

Build something useful.
Trust the numbers behind it.

Real questions. Faster builds. Answers you can defend.

Each month, we take one real business problem from messy numbers to a finished tool you can trust. Watch me build live Monday through Thursday, learn where mistakes hide, and see how to check the math. On Friday, take home short replays and the working files.

No programming background needed. The live lessons are free to watch.

Want your whole team to work this way? Explore team training.

WATCH A REAL EXAMPLE · FREE

A convincing answer isn't always the right one.

In this Netflix analysis, my first explanation sounded right. Checking the evidence changed the answer. That's the skill behind every Build.

YOUR WEEK AT THE WORKBENCH

Make progress every day. Take something home every Friday.

MON

Start

Pick a real problem. Build the first useful piece.

TUE

Build

Add the data, calculations, and details that matter.

WED

Check

Test the numbers. Find and fix mistakes.

THU

Finish

Make it clear enough to use and share.

FRIDAY: Get the four short replays and the week's finished files. Each week builds toward one complete project by month's end.

CURRENT BUILD

Start with the Claude Build.

This is the Build you can explore right now. See how we turn real business questions into dashboards you can use.

BUILD 01 · CLAUDE

Build Dashboards You Can Trust with Claude

Turn a real business question into a dashboard you can use. Check the numbers, then share the result with confidence.

You take home: A working dashboard and the checks behind it.

$450One-time price

See the Claude Build

Includes working files and 90 days of Friday Workbench and Society access.

BUILD WITH SOMEONE WHO'S DONE THE WORK

I've built the models. I know what to question.

I'm Stephen McDaniel. I worked on customer lifetime value as Netflix's first data scientist, helped create Tableau's original training, and have taught more than 30,000 people. I've also built forecasts for billion-dollar pharmaceutical deals.

I'll show you what works, what goes wrong, and how to check your own results. More about my work.

NetflixFirst data scientist
TableauOriginal training
30,000+People taught
$1B+Pharma deal modeling

YOUR BUILD IS JUST THE BEGINNING

Keep learning with me every Friday.

Keep building after the workshop. For 90 days, bring questions to our one-hour live group Q&A each Friday, and compare approaches with other members in our private Society community.

Included for 90 days with any Build. No recurring membership required.

See how the Friday Workbench works

HELP FOR THE WORK YOU DO

Working on something bigger?

Bring your team

Build with your own company data in a private six-week program. Your team leaves ready to tackle the next problem, too.

Explore private team training

Keep your work organized

Use MyDataCanvas to save your steps, data, and findings in one place.

Explore MyDataCanvas

Check before you share

Use Dashboard Preflight to spot confusing charts and shaky numbers before they reach your boss.

Explore Dashboard Preflight

FROM PEOPLE I'VE WORKED WITH

Good work earns trust.

“He combines strategic vision with hands-on expertise in data engineering, analytics, and data science.”
Doug Pollack, Chief Revenue Officer
See original recommendation
“Stephen had an immediate and substantial impact on our team.”
Jeff Katz, VP, Partnerships & Strategy
See original recommendation

GET BUILD UPDATES

See what we're making next.

Get new Build announcements, practical tips, and ideas you can try at work.

Ready to build something you're proud of?

Pick a project. Pull up a chair. Let's get to work.

Explore the Claude Build