PAY IN FULL
$2,450
One payment for three months. No automatic renewal.
Enroll · $2,450
Secure checkout through Stripe.
JOIN THE WORKING LAB
Bring the project you are working on right now for three months of live review.
Choose three months paid in full or ongoing monthly access. If your employer needs an invoice or purchase order, use the short enrollment request below.
LIVE SCHEDULE
Your time, automatically.
Tuesday + Thursday1:00 PM Central75 minutesMonthly entry
CHOOSE YOUR PAYMENT
Three months paid in full, or ongoing monthly access.
Choose the structure that fits how you want to participate. Pay once for the standard three-month Lab, or pay $875 monthly for a three-month minimum, then continue month to month until you cancel.
MONTHLY ACCESS
$875 / month
Three-month minimum, then monthly until you cancel.
Join Monthly · $875
Secure checkout through Stripe. After the three-month minimum, cancel before your next billing date to stop future charges.
Both options provide access to the same Working Lab with two live 75-minute sessions each week. The $2,450 option ends after three months with no automatic renewal. The $875 monthly option requires a three-month minimum, then continues monthly until you cancel.
READY TO JOIN?
Tell me what you want to bring into the Lab.
If your employer is paying, use the enrollment request below for an invoice, W-9, or purchase-order process. Tell me what kind of work you expect to bring and your place can be held for the next monthly entry while procurement is completed.
THREE OR MORE SEATS
Buying for a team.
For three or more participants, use the Teams path. Public Lab seats are $2,450 per person; private delivery is available when confidential data or shared internal context requires a closed room.
Explore Team TrainingWHO YOU ARE WORKING WITH
Stephen McDaniel
Analytics, forecasting, and decision work at Netflix, Tableau, SAS, Oracle, and Yahoo. Practitioner teaching for INFORMS, TDWI, and the American Marketing Association. Author of The Accidental Analyst, which Pat Hanrahan used in his Tableau Conference keynote and discussed as an influence on how he taught analytics at Stanford.
Stephen starts with the business need, identifies the critical actionable insight, and works backward to the technology.
CFO, Nordstrom Card Services
Stephen is a true data and analytics subject-matter expert. He teaches complex material effortlessly.
General Manager, Deloitte AI Practice
Stephen had an immediate and substantial impact. He created metrics and visualizations we had not envisioned.
Head of Strategic Partnerships, GoFundMe
A REASON TO FEEL CONFIDENT
“There is no substitute for learning at the feet of a master... I’ll now not only be faster, but also more capable and able to produce a better product.”
Susan Kistler, AEA365, on Stephen McDaniel's Tableau training
The method has also been used in Tableau Conference teaching by Tableau co-founder and Chief Scientist Pat Hanrahan, PhD, Canon Professor Emeritus at Stanford and 2019 ACM A.M. Turing Award recipient.